Set Up for Success on Instagram
A brand is no longer what we tell our customers it is – it is what the customers tell each other it is
Instagram is a big piece of the market in our digital age. After all, 60% of the 600 million monthly users become familiar with products on the site, and 75% have acted after seeing a brand's post (Advertising Age Research).
If you own a small business as an artist and you aren't getting a piece of that pie, then you are missing out. However, setting up an Instagram account that brings in business isn't just about making an account and throwing up some photos. Successful Instagram accounts manage to bring in new followers while maintaining and engaging the ones they already have. They have a plan, and they work their plan.